Why Marketing is a Numbers Game, and How to Win

If you want customers, they first need to discover you. Marketing is simply leveraging channels to gain visibility for your product or service. For every multitude of people that hear about your company, only a small percentage will take the next step to check you out – and an even smaller percentage will actually buy.…

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Plan your best leaflet campaign

A leaflet campaign, or any marketing campaign for that matter, isn’t going to come together by itself. It requires forethought, planning, and an overall goal of what you are looking to achieve from your leaflet campaign. The 3-month plan Maybe you are one of those super-organised people, and maybe you have your plan in place…

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Do you ask for client referrals and reviews?

Did you know…? Referral Marketing generates 3-5 x higher conversion rates than any other channel. Referred customers bring you 25% higher profit margin. A referred customer is 18% more loyal than a customer acquired by other means. Referred customers are 4 times more likely to refer more customers to your brand. Customer acquisitions through referrals spend…

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