Industry Spotlight: Flooring Specialists

Whether you’re looking to improve your home with new carpet or hard wood flooring, look no further for your local flooring specialists. Choose from laminate, engineered, and solid plank flooring to recapture the beauty of your old floors. Choosing flooring is far more complicated than just finding the best-looking product. Several other factors—moisture, durability, costs,…

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4 reasons why advertising continuity is more important than ever

Your business’s brand continuity is all about maintaining a consistent image, experience, customer experience, and communication across all marketing channels. Consistency is the key to success. Maintaining your business’s brand consistency is vital to the reputation of your company. Customers resonate with your story and the evolution of your brand. The more that they connect…

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Industry Spotlight: Painters & Decorators

local traders painters and decorator in white room

We’re coming up to that time of year where we all want to refresh our homes. And what better way to do it than a fresh coat of paint, or a new look in your home? If you want to hire a professional to undertake painting in your home, it’ll save you a lot of…

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How close are we to a cashless society?

The growing trend of electronic payments have seen predictions stating that within the next 15 years, as little as 10% of UK transactions will be in cash. This can seem like a good thing in the UK, with benefits such as violent crime rates reducing and lower transaction costs. However – over eight million adults…

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Is your business making these social media mistakes?

As with leaflet delivery and distribution campaigns, social media has become a vital part of marketing your business. It’s a great to build your brand, network with potential clients and share important business information. It’s crucial for businesses to have a social media presence to communicate to a wider audience. However, if used incorrectly, it…

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How to Get Your Business Blog off the Ground Today

local traders publications blog concept

Is a business blog one of those things you’ve been meaning to get around to, but somehow it slips further down your to-do list? If so, read on. In this article, you’ll learn about the benefits of building a small business blog, how you can set actionable business goals for it, and even tips on…

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Where’s the best place to deliver leaflets?

delivery address gps tracked leaflet delivery concept

We wrote a blog nearly a year ago about the effectiveness of leaflet distribution for your business. And we stand by it today. Leaflet distribution is still a hugely successful form of business advertising, and offers you great return on investment. Following on from this blog, let’s explore where the best place to deliver your…

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How do tradespeople get more business?

alarm clock sat on laptop time concept digital marketing

For your local business to run smoothly, you need a steady stream of customers to keep that cashflow going. In this article, we look at the best ways you can promote your trade business: How can I promote my trade business? With a website Without business premises, your business website is the best tool in…

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How businesses benefit from giving back to the local community

We hear about it a lot. How giving back helps not just the community you are helping, but how it can help your business, too. Why is it important to give back to your community? You will probably find that your company’s employees enjoy giving some of their time to volunteer and support their community,…

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Facebook advertising vs printed advertising

woman leafing through a magazine

This article investigates the best marketing strategy for your local business – is print or digital the way forward? We all want value for money, and that is definitely true when marketing your business, you want the best value for the least money. These are some areas to consider when deciding where your marketing budget…

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